We reimagined the classic Guinness motto “Lovely Day For A Guinness” with a twist, with ideas that combine the iconic stout’s Irish heritage with Singapore’s vibrant culture. These exclusive merchandise were available for redemption at the St. Patrick’s Day events.
T-shirt – A fun day out for the Guinness pint and Gilroy animals, with the local otter and durian characters leading the way.
Tote bag – A pint of Guinness toasts a kaya (coconut jam) toast, while a Javan Myna watches on at a local coffee shop.
Beach shorts – A repeat pattern inspired by Peranakan tiles and motifs, featuring the Guinness toucan, pint glasses and beer bottles.